[ PLAY · SEO AGENCY ]

Companies absent from AI answers while their competitors get named

A share of their buyers now asks ChatGPT before Google, and gets a short list they are not on. No dashboard they own shows it.

The play in three steps

1Trigger

High-intent prompts run on several LLMs return the same competitors, never them, three weeks in a row.

2What it means

A share of their buyers now asks ChatGPT before Google, and gets a short list they are not on. No dashboard they own shows it.

3Move to make

Send the prompt and the link to the answer. Name the competitors that came back. No AI-search pitch, no method: the screenshot is the pain.

Who it targets

Ideal customer
Companies in your size range with a real organic presence and zero mention in AI answers on their category prompts.
Decision maker
Head of marketing or founder. Whoever owns the traffic number.
Where the signal is read
Your list of category prompts, run weekly on ChatGPT, Gemini and Perplexity, answers logged with the names they return.
Window
Months, and it widens. Every week they stay absent the competitors named get cited more.

First email

Subject {competitorName} shows up in ChatGPT, you don't

{firstName}, I asked ChatGPT "{buyerPrompt}" this morning ({answerLink}).

It named {competitorName} and {competitorTwo}. Not {companyName}. Same on Gemini and Perplexity.

If I could get you cited on that prompt and the ones like it in [your timeframe], without touching your site's structure (you just [the one thing they do]), would you be interested in hearing more ?

{yourFirstName}
{yourDomain}

PS: run the prompt yourself, it takes ten seconds and it is worse than my screenshot.

From the signal to the first touch

1Signal

Category prompts on three LLMs every week, names logged.

2Filter

Absent three weeks in a row, your size range, your exclusion list.

3Enrich

The verified email of the head of marketing.

4Launch

Email with the link, LinkedIn, a second prompt. A human on every reply.

Recommended tools

Claude Runs your category prompts and logs which names come back.
Apify Reads the same prompts on ChatGPT, Gemini and Perplexity each week.
FullEnrich Finds the verified email of the head of marketing.
Instantly Sends the three touches from your own mailboxes.

Other SEO agency plays

BRAND RANKS TOP 6-15
E-commerce brands stuck in positions 6 to 15 on the keywords that pay
PAID DEPENDENCY
Brands paying for clicks on keywords they do not rank for
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